Find all the tools you need to spread the word about your Fringe event through marketing and publicity here.

Melbourne Fringe advertising packages are available for purchase through your Eventotron portal (under STEP 13 in your Melbourne Fringe Festival event registration) please see the Advertising Kit below for further info:

MARKETING QUESTIONS IN EVENTOTRON:

Your Show Image: A Practical Guide

Writing Copy That Sells Your Show

Promotional Material

Comfort Zone Ratings

MARKETING:

Marketing 101

Digital Marketing 101

Tips for Marketing on a Budget

Posters, Flyers, QR Code Guidelines

Melbourne Fringe’s Audiences

2026 Festival Advertising Kit Artists.pdf

CON:

Graphic Designers

Photographers and Videographers

PUBLICITY:

Publicity 101

Media Release template & examples

How to upload your Press Release to Eventotron

Top Tips from our Publicist

2025 Media Contacts List

2025 Arts Publicists

2026 Logos